EBusiness

This Module explores a wide range of applications for eCommerce and the use of these in solving business problems. One will learn about state-of-the-art technologies and their major impact on the business world.

Progression 

Upon completion of this module (equivalent to 7.5 ECTS credits), you will receive a certificate from NCC Education in the UK. You are also able to complete your diploma in business MQF Level 5. The whole diploma consists of 8 modules these are: 

Essentials of Management, Fundamentals of Economics, Communication for Business, Understanding Business Organisations, Business Mathematics, Introduction to Finance, e-Business, Principles of Marketing. 

Content

• Introduction to eCommerce
• eCommerce Revenue Models
• eMarketing Strategies
• Advertising and Brand Management
• eCommerce Business to Business Strategies
• Supply Chain Management
• Online Auctions
• Online Marketplaces, Communities and portals
• Security Threats and Countermeasures for End Users
• Security Threats and Countermeasures for Enterprises
• Payment Systems for eCommerce
• Planning for eCommerce

• Analyse eCommerce business revenue models
• Analyse eCommerce business-to-consumer strategies
• Analyse eCommerce business-to-business strategies
• Evaluate various forms of online marketplaces & online payments
• Examine the security threats posed to eCommerce users and how to combat them
• Understand how to plan eCommerce strategies

BA (Hons) Business Management and Human Resources Degree Pathway -Year 1